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BEE Midtown LEADS ECONOMIC DEVELOPMENT AND PROFILE BUILDING IN MIDTOWN FOR BUSINESSES, BY BEING THEIR COLLECTIVE VOICE AND OFFERING A RANGE OF SERVICES AND SOLUTIONS FOR HYPER-LOCAL INNER-CITY ISSUES, BECAUSE LONG TERM SUSTAINABLE, COMMERCIAL AND SOCIAL GROWTH CREATE COMPETITIVE ADVANTAGE FOR ALL.

From our Chair
From our ceo

Midtown is home to global household brands making history in London. These include Grange Hotels, Google, ITV, Le Cordon Bleu, LinkedIn, Mediacom, Mishcon de Reya, Publicis, Sodexo, Unilever, Warner Brothers and Zaha Hadid. BEE Midtown is here to represent their collective interests, alongside the 400 other business members in our district.

I lead our Board of Directors made up of area-wide businesses.

Our Property Group includes EC1 and WC1 property developers and owners, such as Derwent London, LabTech and Helical Plc , all o f which have a significant investment in the area’s future. We track the economic marketplace of central London and we strive to deliver interventions to support the advancement of Midtown, as a centre of exceptional commercial and social growth.

The next five years provide an opportunity to build on this success. The opening of Crossrail will bring with it unrivalled connectivity - providing a driver for good growth, rising employment and a thriving commercial property market.

Alexander Jan
Chair, BEE Midtown
Chief Economist, Arup

Once a ‘gateway’ between the West End and the City, Midtown is now the destination of choice for business in London. Here’s why…

Midtown is a high-value employment area and one of London’s largest, equal to the West End and second only to the City of London
Midtown will have unrivalled connectivity once Crossrail opens in 2021, bookended by the two most significant stations on the central transit network: Farringdon and Tottenham Court Road
London’s five airports will all be reachable within 45 minutes of Farringdon Station
By 2021, 45% of working age Londoners will be able to reach Farringdon within 45 minutes
Demand for office space in Midtown will increase as connectivity to Greater London and the South East increases
The pipeline of commercial space reflects the area’s continued ability to grow – while Midtown will continue to be home to many of London’s most iconic premises
Midtown has a larger creative sector than both the City of London and Shoreditch, in both absolute numbers and % of total employment
Our legal services sector is second only to the City of London and our fastest growing industry is ICT
Midtown is ‘the middle of town’ and well placed to lead London as the capital’s commercial centre

We work in two ways: by influencing and directly delivering. By representing the collective voice of business, we drive area-wide public realm and infrastructure improvements; and we deliver a changing portfolio of relevant campaigns against big ticket business issues. We take pride in ‘first mover’ status; from creating a Land Use Study to support TfL’s upgrade plans for Holborn station, to establishing an exclusive relationship with the Evening Standard to build the profile of the area, and to lead on the reduction of single-use plastic for the Future London campaign. We are also the first business group to create a partnership with the UK Stakeholders for Sustainable Development (UKSSD) to bring the national benefits of membership to our business members at reduced cost.

Over the next 5 years, from 2020 to 2025, we will continue to drive area-wide public realm and transport infrastructure improvements; deliver a changing portfolio of campaigns to support sustainable business development; and, continually raise the profile and reputation of Midtown.

Tass Mavrogordato
CEO, BEE Midtown
Pollinating prosperity
WE ARE ALL DEMANDING CHANGE

Businesses and consumers are at a tipping point when choosing with whom to work or collaborate, and who to buy from, talk about and promote. Organisations that deliver bold solutions for both business and society are pushing ahead. The message is clear. Business development is now inseparable from business purpose. Corporate performance excels when twinned with sustainable business practices.

January 2020. We have a decade to meet the 2030 agenda for the UN Sustainable Development Goals (SDGs). This is the time to move into a new era of action. BEE Midtown is here to make it achievable.

With our track record in collaboration, campaigns, waste reduction and championing cultural change, BEE Midtown will be recognised as London’s advocate for sustainable development. We will continue to broadcast Midtown’s compelling case as the capital’s leading commercial centre.

We are stakeholder-led. We represent the interests of over 400 businesses in Midtown: Holborn; Bloomsbury; St Giles; Farringdon; and Clerkenwell. We use information to drive long-term sustainable, commercial and social growth, evidenced across 3 areas:

Public realm and transport infrastructure improvements
Sustainable business solutions
District profile and reputation building
Timeline
2000

Informal business group set up in Holborn
2005
Term 1:
One of the first five BIDs to be set up in the UK
2010
Term 2:
Re-elected and expanded to join up West End and City boundaries as Midtown
2015
Term 3:
Re-elected and plans for the Farringdon & Clerkenwell BID were formed
2016

Farringdon & Clerkenwell BID established via successful election for 100 businesses
2020
Term 4:
re-election for a fourth term to 2025
We are Midtown
EC1 AND WC1 – LONDON’S BEST-CONNECTED POSTCODES
MidtownEC1 and WC1 – will have unrivalled connectivity once Crossrail starts
By 2021, 44% of working age Londoners will be able to reach Midtown within 45 minutes. London's five airports will all be reachable within the same time
Connectivity to Greater London and the South East will be enhanced, and demand for space in Midtown will increase
Incorporating Bloomsbury, Holborn, St Giles, Farringdon and Clerkenwell, Midtown is one of London's largest employment areas, equal with the West End and second only to the City of London
Home to key sectors with high per capita economic output, Midtown is a significant high value employment area
Midtown has a larger creative sector than both the City of London and Shoreditch, in both absolute numbers and % of employment, and our fastest growing industry is information and communications technology (ICT)
THIS IS US
AGILE WORKING AND INNOVATIVE THINKING

We challenge convention and provoke new thinking. We excel at what we are best at:

Allocating resource efficiently
– to maintain low core costs and enable agility
Adopting smart methods/technology
– for efficient and effective systems and processes
Challenging established assumptions
– to drive competitive advantage
Embracing innovation
– to repeatedly achieve first mover status
GOVERNANCE AND OPERATIONAL STRUCTURE
What We Have Done
MIDTOWN: WHERE COMPETITIVE ADVANTAGE COMES WITH THE POSTCODE

We excel in partnerships and collaboration. By focusing on people, place and business, we create value wherever our members need it. We work by influencing and directly delivering. By representing the collective voice of business, we drive area-wide public realm and infrastructure improvements. And with a portfolio of campaigns we support business development and prosperity.

We support and collaborate with the agencies that run London: The Greater London Authority, Transport for London, the Metropolitan Police, Camden Council, Islington Council, associated agencies and community groups.

Legacy Delivery
£9.5m
Our MIDTOWN WALK REPORT and AREA-WIDE ECONOMIC DATA SETS supported Camden Council’s Liveable Neighbourhoods bid for TfL funds, achieving up to £9.5m. This is now ring-fenced for public realm improvements in the Holborn and Bloomsbury areas.
We have researched, scoped and documented FARRINGDON AND CLERKENWELL’S public realm, streets and infrastructure.
west end project
BEE Midtown is an active investor in Camden Council’s £35 million West End Project, transforming the Tottenham Court Road area and parts of St Giles. Improvement works to pavements and roads continue at Prince’s Circus to create new public space and traffic flow enhancements.
holborn underground station
A 2018 report (authored by Arup) predicts a 50% increase in passenger numbers through Holborn Underground Station by 2026. Midtown has supported TfL’s £500m scheme for upgrading the station and there is an agreed plan for a second entrance and new ticket hall. To ensure delivery against budget and timeline, we are undertaking a Land Use Study.
We would like to thank BEE Midtown for their continued support. By working closely together with Tass and the team, we benefit from their understanding of Midtown and how their members use and experience the transport network, helping us to make travel in the area and across London safer, more accessible and convenient for everyone.

Mark Evers
Chief Customer Officer, TfL
We support the new diagonal crossing at the Holborn station junction, which is part of the wider TfL LIVEABLE NEIGHBOURHOODS PROGRAMME. This includes plans to replace the existing gyratory systems and mitigate congestion.
Our INFORMATION SERVICE outside Holborn station also assists to mitigate congestion by helping people get safely from A to B. Our Street Ambassadors work closely with the Met Police and local agencies, reporting street-based issues as they arise.
EASING CONGESTION FOR COMMUTERS
To assist travel experience at peak hours we are creating a Travel Demand Management Tool to be trialled at Holborn. Regular users of the station will be able to plan their travel time according to real-time congestion levels.
midtown cycle vault
Improving connectivity isn’t just about train travel. We focus on reducing pollution, optimising space and streamlining travel options to save time and money. We have improved facilities for our cycling community with the Midtown Cycle Vault under Bloomsbury Square. Here, we offer secure parking for up to 100 bicycles, with showers and lockers – a new tool for sustainable commuting.
GROUND FLOOR USE STUDY
The street level, or ground floor, is how most people first experience Midtown. We have completed a Ground Floor Use Study – supporting the area’s growth through identifying alternative models for viable ground floor venues. The study looked at a more holistic economic model for investment, which included curated streets, more engaging facades, temporary activities in underused spaces, outdoor sitting areas and temporary event spaces.
LONDON REAL ESTATE FORUM

At the largest gathering of key decision-makers in the London property world, LREF 2019, we showcased Midtown as London’s destination of choice for business.

At the event, we launched a video illustrating Midtown’s growth and economic performance, and showcasing the area’s success. We will continue to ensure that Midtown is represented at this forum, and that our businesses have a voice as the future of London’s development, and that smart approaches to property are debated.

The Midtown area has clearly become a better place to work and live in recent years. Many office buildings have been redeveloped, new hotels opened and there are ever-better restaurants. It’s a great place to locate because it sits neatly between the City and the West End. The BEE Midtown BID has a major role in encouraging new thinking about this remarkable central neighbourhood.

Tony Travers
Professor in Practice, Department of Government, London School of Economics
We track the DEVELOPMENT AND GROWTH pipeline across EC1 and WC1 measuring the supply and demand of commercial space.
Our CASE STUDIES for refurbishments and developments across EC1 and WC1 evidence intensification and sustainable specifications for office space.
clerkenwell design week
EC1 is London’s Design District, and as part of our mission to put it on the map we are proud to support Clerkenwell Design Week. We reflected our association with London’s most creative industries with the commissioning of a multi-artist installation, unveiled and displayed at the festival.
For Sätila Studios, being nestled in the middle of Clerkenwell, a vibrant and inspiring part of London, is something we value greatly. Here we are surrounded by a variety of creative, design and architectural companies, both of corporate and independent scale, with whom we can connect and collaborate.

BEE Midtown applies a holistic approach to preserving and expanding Clerkenwell while remaining true to its heritage. This is a core value for us which we are passionate about and have applied to The Old Sessions House and other properties. Their unique role provides a valuable connection between landlords, businesses and local authorities which creates a united force on retaining Clerkenwell’s character but also promoting development.

Despite Clerkenwell’s recent growth, we have a vision for creating even more facets to this established area which will be achieved partly by working together with BEE Midtown and their collective.

Oliver Grebelius
Co-Owner, Sätila Studios
CAMPAIGNS THAT MAKE A DIFFERENCE
We welcome Midtown’s commitment to improving the environment through the Future London campaign. We are delighted that they are working to install water fountains across EC1 and WC1, helping to cut single-use plastics and enabling thousands of people to refill on the go.

Shirley Rodrigues
Deputy Mayor of London for Environment and Energy, Greater London Authority
BEE The Change is an inner-city pilot supporting the genuinely homeless and reducing organised crime on our streets – individual or corporate donations of money and/or time can be securely given to identified charities and agencies that are working directly on these issues in Midtown.
The Evening Standard invited us to partner on their Future London campaign and lead on the reduction of single-use plastic in Midtown. We have told our businesses’ stories through dedicated supplements showing how Midtown is powering ahead on the sustainability agenda. We have been progressing a range of interventions, including area-wide water stations, lunchtime take-away packaging solutions, informative waste guides for individuals and office environments, local deliveries using sustainable transport and re-usable solutions, and more. These small initiatives collectively impact on responsible supply chain management and demonstrate quantifiable value.
The Evening Standard is proud of its partnership with BEE Midtown, which we consider one of London’s most vibrant, diverse and socially conscious districts.

The content we have generated together clearly resonates with our readers – for example, articles related to the campaigning project we have undertaken with BEE Midtown to promote a plastic-free London have been viewed online more than 300,000 times. The Midtown ‘Big Ideas Exchange’ programme of events, articles and podcasts – focusing on issues relating to responsible business and sustainable development for the capital – has been hugely helpful in translating some of these big, existential challenges into projects that individual businesses and consumers can get behind.

We look forward to continuing our partnership for years to come as we collectively strive to deliver a future for London that is sustainable, responsible and purpose-driven.

Charlotte Ross
Deputy Editor, The Evening Standard

The Midtown Big Ideas Exchange showcases B2B knowledge-sharing about the future of work – an annual series of events, interviews, podcasts, and thought leadership. Local business leaders share experience and information with other leaders in their fields across all industries, sectors and scales of operation. Pertinent topics are examined around talent management, workplace accommodation, supply chain management, and smart cities and infrastructure. Midtown is home to global and domestic leading brands – when brought together the power of many is formidable.

The contribution BEE Midtown is making to the promotion of a socially and environmentally responsible approach to business is to be admired. By working together, BEE Midtown’s diverse and vibrant business community has the potential to create a really positive impact on the wider London community, and beyond.

As one of the first business groups to commit to the Sustainable Development Goals in this way, we’re really optimistic about our relationship with BEE Midtown in the future and what we can achieve together.

Emily Auckland
Network Director, UKSSD

BEE Wild supports biodiversity in Midtown, with managed rooftop gardens, urban bee-keeping and innovative solutions for rainwater recycling, composting and insect habitats. BEE Wild is part of the B-Line for London, which maps the green infrastructure of London and supports the flight path of pollinators through the city. Host buildings and businesses support well-being at work by promoting volunteering, leading to increased employee retention. And we illustrate sustainability by producing a range of products that can be used by our businesses and visitors: including honey, wax wrap, fruit and salad leaves, and herbs.

Collaboration is key in the pursuit of sustainable development, as cities around the world face critical challenges on the journey to 2030 in meeting the ambitious but necessary Sustainable Development Goals.

BEE Midtown is working hard to support and drive meaningful collective change for our members, backed by the strong belief that sustainable business drives success and benefits for all. Goals 8, 11, 12 and 17 have been identified as ones most critical for the BID area and we look forward to building on the momentum we have started with all of our stakeholders.

Julie Rogers
Director and General Manager of Corporate Communications & Sustainability, Mitsubishi Corporation
My Midtown – personalised digital local information that enables the best area-wide experience for all. We invited local creative companies to submit proposals for the re-design of our information kiosk outside Holborn station. Shortlisted submissions were exhibited at New London Architecture. The new structure, designed by Grimshaw, will continue to support King’s College Air Quality Monitoring for London and display local air quality information in real-time.

As architects and urban designers, we are constantly seeking opportunities to contribute positively to our built environment. BEE Midtown’s commitment and enthusiasm for the Holborn Kiosk transformation project has offered a great opportunity to engage with London’s public realm, and allowed us the freedom to innovate, arriving at the best possible design solutions to meet their ambitious brief.

The kiosk has been designed to give space back to pedestrians at the entrance to Holborn station, while delivering information to support local businesses in the Midtown area. With a sustainable agenda at its core, the kiosk’s air quality monitor will provide valuable information. Planting within the canopy adds to BEE Midtown’s green roof initiative which aims to grow on the network of green corridors within London.

The project fosters a collaborative approach to design and aims to align with Camden’s strong vision for Kingsway Gateway. By enriching our surroundings with stimulating and engaging street furniture such as this kiosk, we can begin to re-imagine our streetscape to speak of a more human scale.

Donnchadha Gallagher
Associate, Grimshaw
How Are We Doing?
£16BN GVA CONTRIBUTION ANNUALLY

Development and growth generate vibrancy. Midtown is evolving into a leading destination. Reputation builds profile and this creates value for everyone that connects here: employers, employees, residents, visitors, and tourists.

Our achievements:

Advocate value on behalf of our members
Demonstrate that Midtown is the destination of choice for business
Build the area‘s profile and reputation
Create tangible value and ROI
Build brand reputation and leadership credentials
Position us as a leader for London on key city issues
Associate us with other brand leaders

Midtown is home to key sectors with high per capita economic output. Midtown is a significant high-value employment area. Areas in London with single industry activity, such as the West End and the City, will struggle to adapt fast enough to changes in their markets. Once a ‘gateway’ between the West End and the City, Midtown is now Boom Town:

Midtown is one of London’s largest employment areas, comparablel with the West End and second only to the City
Midtown has a larger creative sector than both the City of London and Shoreditch, in both absolute numbers and % of total employment
Midtown’s legal services sector is second only to the City of London
Midtown’s fastest growing industry is ICT
Growing hospitality sector from budget to super-brand with sixteen 4 and 5-star venues
Home to the British Museum and to the new £70m Museum of London, which starts construction in 2021
Where Are We Now?
A COMMUNITY OF VILLAGES CREATING A LEGACY OF SOCIAL GOOD
The external environment for business is currently challenging, but change creates opportunity. Midtown is leading London, and BEE Midtown has an established value proposition. We will seek to mitigate negative impacts and continue to drive growth for 2020–2025.
Strengths
Home to mixed industry occupiers – area performance second only to the City and growing
Unrivalled connectivity – Crossrail, Thameslink, 6 tube lines
Central location – high demand and valuable
Our proven track record – formally established in 2005
First mover status – competitive advantage for tangible ROI
Weaknesses
Political uncertainty – UK
Economic instability – UK and global
Socio-economic shifts – workforce pressures
Opportunities
Area growth and development – pipeline evident to 2025 and beyond
Transport infrastructure completion – for lasting competitive advantage
Profile and reputation building – future-proofed area and secured value
Leadership for London – recognition via awards and media
The power of the collective – pioneering partnerships and collaborations
THREATs
Local government policy changes – adverse effect on growth
Reduction of public services – greater pressure on private sector
Cost/benefit ratio (of doing business in Midtown) – negatively impacted by external environment
Supply and demand – negative imbalance
BEE Midtown
Holborn, Bloomsbury, St Giles BID Area
Andrew Borde Street
Bainbridge Street
Barter Street
Bedford Place
Bedford Row
Bloomsbury Courtyard
Bloomsbury Place
Bloomsbury Way
Brownlow Street
Bucknall Street
Bury Place
Catton Street
Central Saint Giles
Central Saint Giles Piazza
Coptic Street
Dane Street
Denmark Place
Denmark Street
Dunn’s Passage
Dyott Street
Eagle Street
Earnshaw Street
Fisher Street
Flitcroft Street
Fulwood Place
Galen Place
Gate Street
Gilbert Place
Grape Street
Great Russell Street
Great Turnstile
Hand Court
High Holborn
Holborn
Holborn Bars
Holborn Place
Kingsway
Lamb’s Conduit Passage
Lincoln’s Inn Fields
Part #66 –71
Little Russell Street
Little Turnstile
Montague Street
Museum Street
New Oxford Street
New Turnstile
Old North Street
Pied Bull Yard
Princeton Street
Procter Street
Red Lion Square
Red Lion Street
Remnant Street
Russell Square
Part #1– 8 & #23 –70
Sandland Street
Shaftesbury Avenue
Part #125 and over on North side and #25 and over on South Side
Sicilian Avenue
Southampton Place
Southampton Row
St. Giles High Street
Stedham Place
Streatham Street
Theobald’s Road
Part #70 and over on North Side and #25 and over on South Side
Three Cups Yard
Tin Pan Alley
Twyford Place
Vernon Place
Warwick Place
Waterhouse Square
West Central Street
Whetstone Place
Willoughby Street
Yorkshire Grey Yard
Farringdon & Clerkenwell BID Area
Agdon Street
Albemarle Way
Albion Place
Aylesbury Street
Baker’s Row
Part #1–3
Benjamin Street
Berry Street
Bowling Green Lane
Brewery Square
Brewhouse Yard
Brisset Street
Britton Street
Broad Yard
Carthusian Street
Part #1–10
Charterhouse Buildings
Charterhouse Mews
Charterhouse Square
Part #1– #25
Charterhouse Street
Part #47– #42 & #99 –121
Clerkenwell Close
Clerkenwell Green
Clerkenwell Road
Part street (#1–#116)
Compton Passage
Compton Street
Corporation Row
Cowcross Street
Crawford Passage
Cyrus Street
Dallington Street
Dicken’s Mews
Eagle Court
Farringdon Lane
Farringdon Road
Part #95–#157 & #20 – #95
Faulkners Alley
Fox and Knot Street
Glasshouse Yard
Goswell Road
Part #1– #194
Great Sutton Street
Greenhill Rents
Hayward’s Place
Herbal Hill
Part #1– #9
Jerusalem Passage
Leo Yard
Malta Street
Newcastle Row
Northburgh Street
Pardon Street
Passing Alley
Pear Tree Court
Percival Street
Peter’s Lane
Ray Bridge Street
Ray Street
Robert’s Place
Rutland Place
Sans Walk
Scotswood Street
Sekforde Street
Skinner Street
Smoke House Yard
St James’s Walk
St John Street
Part #1– #240
St John’s Lane
St John’s Path
St John’s Place
St John’s Square
Sutton Lane
Turk’s Head Yard
Turnmill Street
Vine Street Bridge
White Horse Alley
Woodbridge Street
2020 – 2025 Priorities
THE PLACE WHERE THE FUTURE IS EVEN MORE EXCITING THAN THE PAST

BEE Midtown’s mission is to drive long-term sustainable commercial and social growth. By aligning corporate strategy with responsible and sustainable business practices, we can deliver more for businesses in Midtown, demonstrating leadership in our capital city.

Inclusive and sustainable economic growth drives progress. BEE Midtown will drive the balance of economic development with social and environmental progress at a hyper-local level. Doing well and doing good creates advantage for all. We recognise the shift from philanthropy to Corporate Social Responsibility (CSR) and from Environmental, Social, and Governance policies (ESG) to the United Nations Sustainable Development Goals (SDGs). Enabling business development within the context of the SDGs is no longer a choice – it is a business imperative.

The SDGs are broad-based and interdependent providing a shared blueprint for prosperity. We will use 4 of the SDGs as the context for our work to 2025. At a granular and hyperlocal level these Goals address the fundamentals of business: people, place, and competitive advantage.

We will continually raise the reputation and profile of Midtown
We will continue to drive area-wide public realm and infrastructure improvements
We will deliver a changing portfolio of campaigns to support business development and prosperity

BEE Midtown’s support for key transport and public realm projects, such as the Holborn Safety Scheme, is ensuring that WC1 excels as a leading central London district for all those who work and live here. We are planning further investment in the area and collaboration with BEE Midtown is critical to supporting further growth, creating new jobs, and securing a vibrant high-performing area for the long-term.

Cllr Adam Harrison
Cabinet Member for a Sustainable Camden, Camden Council
Outcomes
TO DRIVE LONG-TERM, SUSTAINABLE, COMMERCIAL AND SOCIAL GROWTH

2020 – 2025 will see Midtown excel for London in terms of economic and social capital creation. BEE Midtown will lead through action that delivers tangible outcomes.

By representing the collective voice of business, we will secure further legacy projects:

Supporting completion of improvements to New Oxford Street and Shaftesbury Avenue pavements, crossings and traffic flow movements by mid-2020
Supporting completion of new public space at Princes Circus with seating, pollinator friendly planting and safe cycle routes by 2021
Progressing proposals for changing the WC1 area’s gyratory systems to make the streets calmer and safer by 2025
Supporting and progressing the investment of up to £9.5m, ring-fenced for public realm improvements in the Holborn and Bloomsbury areas, to ensure a holistic quality and experience across the whole of the district by 2025
Supporting and enabling public realm enhancements across EC1 to complement the investment and growth in commercial space by 2025
Progressing alternative models for viable ground floor use solutions across EC1 and WC1 – curating the offer and supporting local character from 2020 onwards
Embedding EC1 as London’s Design District – quantifying and celebrating the B2B value of incumbent industries from 2020 onwards
Year on year active participation in Clerkenwell Design Week to acknowledge the area’s contribution to EC1 design brand leaders
Year on year showcasing of Midtown at the London Real Estate Forum to acknowledge the area’s economic contribution and community value
Progressing the Land Use Study and ensuring TfL’s upgrade plans for Holborn Station remain secure, fully funded and to timeline from 2020 onwards
Deliver a Travel Demand Management Tool to support regular users of Holborn station to plan their journey times from 2020
Deliver the same station user support for Farringdon and Farringdon East stations to mitigate any overcrowding both before and after the start of Crossrail from 2020 onwards
We will continue to monitor street environment issues and area-wide security needs, supporting the Met Police and the work of local Council departments

We will always be a first mover and continue to win awards:

We will progress partnerships and collaborations, building incremental value and continually raise the profile and reputation of Midtown, with, for example – The Evening Standard, UK Stakeholders for Sustainable Development (UKSSD), Sustainable Restaurant Association, Refill, University of the Arts London, The London Real Estate Forum and New London Architecture, Clerkenwell Design Week, The Ring Consortium, Museum Mile, and many more
We will seek to monetise innovative delivery for commercial gain in order to reduce the cost of membership for our businesses and capitalise on creating leading Intellectual Property

Delivery that makes a difference to the fundamentals of work – people, place, and business practices, within the broader context of the SDGs:

We will progress the Midtown insider guide – hyper-local granular information to enable the best area-wide experience. Available to connect with internal intranet communications systems at a corporate level and with individual phones and desktops, all the information can be personalised so it is relevant and adds value
We will continue to bring the business community of Midtown together to share knowledge and information, showcasing the future of work through events, roundtables, podcasts, publications, video interviews, and more, with our media partner and voice of London, the Evening Standard
We will deliver multiple solutions to support responsible consumption and supply chain management, from initial procurement to re-use and waste management
Biodiversity has a positive impact on air quality, which we will continue to monitor and publish up to the minute data in real time. The greening of Midtown will be continually mapped as we expand the number of rooftop gardens, individual planters, green walls and pollinator habitats. We will analyse the impact so the value can be measured and quantified
We will lead on hyper-local solutions for the social issues that matter – from supporting the homeless, to collection services for re-distributing food and other goods, to composting specific waste streams for local benefit. We will develop opportunities for businesses to engage in area-wide volunteering and local initiatives
How It Works

A Business Improvement District (BID) is an organisation that represents individual businesses within a defined geographical area and their collective views. BIDs are funded by an additional levy on business rates payable by all eligible organisations. BIDs are elected by their constituent businesses, and undergo a re-election process every five years.

In 2019 we have undertaken extensive consultation:

To get feedback on current and future activities
To measure our current brand proposition and clarify our future brand and value proposition
To evaluate/evolve the ‘operating model’ – including geographical boundaries, financials and BID Rules
To legitimise the business planning process beyond March 2020 to 2025
To enable a mandate for re-election
BID Levy Rules
1.
The levy rate will be fixed at 0.8% of rateable value as at 31st January 2020 based on the 2017 Rating List.
2.
All new hereditaments entering the Rating List after 31st January 2020 will be levied at 0.8% of the prevailing list at the start of each chargeable year.
3.
The levy will be charged annually in advance for each chargeable period from April to March, starting on 1st April 2020 with a fixed valuation date for inclusion of 31st January annually. Charging will be based on an annual register of liable parties that will be derived from the Valuation Office Agency data as at the fixed valuation date annually.
4.
Any adjustments to the rateable values will only be applied to the BID levy at the start of the subsequent chargeable year.
5.
The levy is an annual charge payable in advance and no refunds will be made on the BID levy.
6.
A threshold of rateable value will be applied, exempting any business hereditament within the defined BID area falling below this rateable value. The thresholds for each BID area are as follows:
Bloomsbury, Holborn and St Giles BID: £180,000
Farringdon & Clerkenwell BID: £150,000
7.
The BID levy may increase by an annual inflationary factor of up to 2% (ie. up from 0.8% multiplier to 0.82% in year 2 and so on). The board will be required to decide on whether to apply the inflation factor each year.
8.
In the case of empty or untenanted premises, the property owner (the subsequent eligible ratepayer) will be liable for the BID levy with no void period, and will be entitled to vote in the BID ballot if relevant.
7.
Charities receiving mandatory charitable relief will receive 80% relief on their BID levy.
7.
The term of the BID will be five years from 1st April 2020 to 31st March 2025.

Notes

1.
The threshold difference reflects the current and projected rate of commercial growth in each BID area.
2.
Co-working and new ways of working are redefining the landscape of commercial space. We recognise the need to include all of these businesses in our customer mix, however, current BID legislation does not account for this variable to membership. We are therefore exploring ways of developing BID Rules to enable formal membership and are committed to finding a solution. We will be consulting those concerned about a variety of options and once agreed, the new solution will be shared with all stakeholders.
BUDGET FORECAST 2020 > 2025
Year 1 Year 2 Year 3 Year 4 Year 5 %

HOLBORN, BLOOMSBURY, ST GILES

Income
Levy @ 0.8% 1,944,886 1,999,086 2,017,694 2,036,489 2,055,471
less Charities @ 80% relief 138,214 138,214 138,214 138,214 138,214
Total Income 1,806,672 1,860,872 1,879,480 1,898,275 1,917,257
Expenditure
Campaigns and Services 542,000 558,000 564,000 570,000 576,000 30
"Public Realm and
Transport Infrastructure" 452,000 466,000 469,000 473,000 480,000 25
"Marketing and
Marketing and Communications" 542,000 558,000 564,000 570,000 576,000 30
Management & Overheads 180,000 186,000 188,000 190,000 190,000 10
Total Expenditure 1,716,000 1,768,000 1,785,000 1,803,000 1,822,000
Contingency (5%) 90,000 93,000 94,000 95,000 95,000 5
Year 1 Year 2 Year 3 Year 4 Year 5 %

FARRINGDON & CLERKENWELL

Income
Levy @ 0.8% 510,976 536,525 552,621 563,673 574,947
less Charities @ 80% relief 37,494 37,494 37,494 37,494 37,494
Total Income 473,482 499,031 515,127 526,179 537,453
Expenditure
Campaigns and Services 141,000 150,000 155,000 159,000 162,000 30
"Public Realm and
Transport Infrastructure" 120,000 125,000 128,000 132,000 137,000 25
"Marketing and
Marketing and Communications" 141,000 150,000 155,000 159,000 162,000 30
Management & Overheads 47,000 49,000 50,000 50,000 50,000 10
Total Expenditure 449,000 474,000 488,000 500,000 511,000
Contingency (5%) 24,000 25,000 25,000 26,000 26,000 5

To reflect the 2017 cost increases to Business Rates, we have reduced the BID Levy calculator percentage to 0.8%.

The year on year rise in income reflects the estimated growth pipeline of refurbished/new commercial space in each BID area. It is less likely there will be an increase in charities so this figure remains static .

An annual inflation rate of 2% may be applied, at the discretion of the Board of Directors.

Indicative Levy Collection Charges are forecast at current industry levels, equivalent to £35/unit (hereditament).

Management and Overheads are budgeted at c.10% of total annual expenditure.

The company holds c.£500,000 of ring-fenced funds to enable closure and support annual cash flow.

All additional income is either ‘in kind’, for example £9.5m Liveable Neighbourhoods funding for Holborn public realm and transport improvements, or through monetising our product IP such as My Midtown. All ‘additional income’ will be accounted for on an annual basis.

2020 > 2025 BALLOT